这是我们在2017年为新西兰维多利亚大学的学弟学妹们创作的一篇企业管理 代 写范文，开头申明观点，战略联盟是合作伙伴为达成共同利益目标而签约合作的企业群体。合资公司涉及企业的实体承诺，并且它们是作为独立的法律实体建立的。

Strategic alliances are agreements and cooperation made between companies who have become partners to reach objectives of common interests (Mockler, 1999). Joint ventures involves entity commitments on the firms involves and they are established as separate legal entities.

中间body部分阐述观点并且进行论证，观点认为战略联盟已被广泛用于描述不同的公司间合作关系，并且战略联盟被视为公司开拓全球市场并提高全球竞争力的有效渠道之一。

Strategic alliances have been widely used to describe different inter-firm cooperation relationships. Strategic alliances are viewed as methods for companies to develop a global market presence and enhance worldwide competitive capabilities. Peng puts forwards the contractual alliances continuum describing alliances relationships ranging from loose to formal.

Joint venture is the most formal contractual alliances among them as firms involved are established as separate legal entities. Strategic alliances can be equity or non-equity. For equity firms such as joint venture type, they have their own ownership stake. While for vertical alliances, customers and suppliers can be attached easily. For horizontal alliances, by cooperating with other companies, core capabilities can be got. Therefore, as can be seen from the alliances continuum, it can be found that the restriction of competition, requiring core capabilities, cooperation in R&D, as well as combination of complementary strengths to meet stiffer competition are reasons why companies choose alliances and JVs.

The issue of imitability shall be paid attention to in alliances. In alliances or joint venture companies, it is possible that alliance partners may imitate their partners, and make profit from being within the alliances and later on play as powerful rivals to their past partners. Therefore, it is important for firms to realise its own value from alliances. Therefore, Peng describes model containing three stages to form alliance which include deciding whether or not to cooperate, whether to establish an equity or non-equity mode relationship, as well as considering the strategic drivers for seeking an alliance. Therefore, to ensure a successful alliances, it is important to select suitable partner, establish trust, and establish alliances structure.

最后给出相关结论，战略联盟的一个目标是获得合作伙伴的核心能力，然而，企业往往会高估其合作伙伴的能力。 而且，企业之间的明确目标将会分割战略联盟。 此外，战略联盟要求公司尊重利益相关者，不尊重不同利益相关者也会导致联盟失败。 联盟的另一个目标是赚钱，然而，联盟之间的利润分配也会损害战略联盟关系。

One objective of alliances is to get the core capacity of partner, however, frequently, companies will overestimate capability of their partners. And also, conficitive objectives between firms will segment the alliances. In addition, alliances require firms to respect stakeleaders, fail to respect different stakeleaders will also lead to the fail of alliances. Another objective of alliances is to make profit, however, distribution of profit among alliances can also damage the alliance relationship.

这篇企业管理 代 写范文大致介绍了企业间战略联盟合作已经成为企业进入全球化竞争的有利手段，同时企业联盟也存在各种弊端和缺陷，如何有效利用企业联盟增强企业竞争力以及提高企业利润将是各位管理学人才以后的重点考虑方向。需要企业管理 代 写的同学欢迎联系Essayphd论文代写团队，以上文章为节选，需要更多范文以及论文辅导，都是可以联系我们哦。